Jiwaji University - Gwalior, India

MBA Chemical Sales & Marketing Management (CSMM)

Courses Offered :

(a) MBA (Chemicals Sales & Marketing Management) Two Year

(b) P.G. Diploma : One Year

“A good career planning doesn’t merely encourage people to achieve the goal but also allow to achieve the goal within time”

Fine & Pharma sector in India is highly competitive & belongs to sophisticated techno-based management industries, because of this, opportunities have increased tremendously in this area. Looking into the present scene in India. We have realized that there are lots of untapped opportunities for the students with a drive. MBA(Chemicals, sales and Marketing Management) started up in 1994 with a vision for developing scientifically trained quality management professional for Pharma/Fine Chemical Industries & also for its frienges viz. Foods, Cosmetics, Footwear, Polymers etc.
The course structure is designed to impart basics of chemistry and its applications in pharma and fine chemical Industries. The course is well supported with corporate need base management papers viz. marketing management, sales management, skills management, relationship marketing, TQM, entrepreneurship management, industrial marketing etc.
The course offers the way to breakout the learning of traditional course pattern and gives applicant the opportunity to excel in job market by creating a niche.

MISSION

The mission of program is to create and practice total quality in each functional area viz., Academics ,Administrative and customized curriculum for making the marketing task easy .

AIMS
1. To emerge as the premier business school for developing high quality manpower for fine/pharma sector in particular and for its frienge industries in general.
2. To offer a promising career to the students of science stream by giving training in higher value skills in management and technical know how of chem. industries.
3. To excel and expertise in offering new job opportunities for the students.

COMPETITIVE STRENGTHS:
100% PLACEMENT.
UGC recognized innovative program.
High quality courseware addressing to the need of market.
Creative study environment.
Design in view of contemporary and futuristic requirement of corporate world.
COURSE FOCUS

The program is bifurcated into two streams for providing specialized knowledge in Fine Chemicals and Pharma. The program consists of 36 paper including 12 core papers.
The program is divided into mainstream from first semester, so that each stream can be given justice and the students could find the niche, where good career options are possible i.e., in Pharmaceutical Marketing & Industrial Chemicals Marketing.

LEARNING CYCLE
The various papers taught in all semesters during two year time includes, compulsory papers of management and specialized papers of fine/pharma right from the beginning of the course.
After a specialization is offered it cannot be changed in the forth-coming semester. The scheme of examination is as follows:

Ist Semester IInd Semester

COMPULSORY PAPER COMPULSORY PAPER

CSM-101 Marketing for Managers CSM-201 Managerial Economics and
Relationship Marketing
CSM-102 Analytical Techniques for CSM-202 Sales and Distribution
Managers Management
CSM-103 Skills Management CSM-203 Strategic Research
Management
Group –A Group - A

104-A Analytical Chemistry 204-A+B Practical
105-A Polymer Science-I 205-A Synthetic Approach
106-A Paints & Pigments 206-A Polymer Science-II

Group – B Group - B

104-B Microbiology 205-B Medicinal Chemistry-I
105-B Biochemicals 206-B Pharmaceutics
106-B Anatomy & Physiology

IIIrd Semester IVth Semester

COMPULSORY PAPER COMPULSORY PAPER

CSM-301 Promotion Management CSM-401 Industrial Marketing and
Entrepreneurship Devp.
CSM-302 Accountancy for Marketers CSM-402 Consumer Behaviour and
Human Resource Management
CSM-403 Total Quality Management
CSM-404 Financial Management

Group – A Group – A

303-A Spectroscopy 405-A Industrial Chemicals
304-A Polymer Science-III 406-A Practical

Group – B Group – B

303-B Clinical Pathology & Diganostic 405-B Medicinal Chemistry-III
Tech.
304-B Medicinal Chemistry-II 406-B Practical

Non – Credit (Paper)
CSM-NC-1 Organization Behaviour & International
Marketing

CSM-NC-2 Computer Application

SCHEME OF EVALUATION
(A) INTERNAL ASSESSMENT

1. One test after 1.5 month of 30 marks each.
2. Seminars, Viva Attendance of 30 marks each.
3. Local Marketing Survey of 30 marks of Grades A & B
All the mode of the test will be finally computed to 30 marks for each paper.

(B) EXTERNAL ASSESMENT:
Consisting of theory paper of 70 marks of each subject.

Note: Diploma course has same papers & scheme of examination as first two semesters.

PRACTICAL SESSIONS

Besides theoretical sessions, we focus more on complete personality development by giving emphasis on

* Group Discussion Extempore * Local & Companies Market Surveys
* Time Management Skills * Mental Gym & Creativity Development
* Case Analysis Exercises
*Small projects of both streams

INFRASTRUCTURAL FACILITIES

It includes all the amenities for the purpose

* Well equipped Building * Audiovisual Lab
* Sophisticated Computer Lab * Separate Library & Reading Room
* State of art furniture

ELIGIBILITY

B.Sc. with Chemistry/Chemical Technology/Industrial Chemistry with 50% Marks in aggregate.
The course could be an ideal opportunity for science graduates with good communication skills and aptitude of learning.

SEATS

(a) MBA in CSM Open : 35 ,Payment = 10, NRI = 05

AN EXHUASTIVE ADMISSION PROCEDURE

The intake of students is restricted to numbers 30 which is undertaken with due consideration to the quality. The admission test is of three-hour duration based on the lines of chemicals and management

The three subjects on whom it is based are

ASPIRATIONS OF M.B.A.(CHEMICAL MARKETING)

To start Ph.D. Program.
Opening market research services to chem. /Pharma industries.
TQM consultancy services.
Short duration courses on executive excellence , FMCG marketing.
To establish chemical technology park by year 2003.

OUR ALUMNI IS PLACED AT
1. Hindustan Ciba G. Ltd. 8. Sun Pharma Ltd.
2. Ranbaxy-Solus Pharma 9. Morepan Laboratories
3. Hindustan Latex Ltd. 10. Dr. Reddy’s Laboratories
4. Cipla Ltd. 11. Hoechost Pharma Ltd.
5. Cadila Healthcare ltd. 12. German Remedies Ltd.
6. Core Healthcare Ltd. 13. American Remedies Ltd.
7. Glaxo Pharma Ltd.

FINE CHEMICALS COMPANIES

1. Ranbaxy Fine Chem. Ltd. 7. Thermax India Ltd.
2. Ion Exchange India Ltd. 8. Cadila Chemicals
3. Castrol India 9. Asian Paints Ltd.
4. Glaxo Fine Chem. Ltd. 10. Goodless Nerolac Paints
5. Dioners Specialty Chemicals 11. High Polymer Labs
6. E-Merk Ltd. 12. Quali India

OTHERS

1. Mc Dowels 4. Pepsi Foods
2. Mohan Mekins 5. Cadbury India Ltd.
3. Agra Beverages Corporation

For more Information about the MBA (Chem Marketing) program, contact;
THE DIRECTOR ,
DEPTT. OF MBA IN (CHEMICALS SALES & MARKETING MANAGEMENT)
JIWAJI UNIVERSITY, GWALIOR (M.P.)
PHONE: (0751) 2230271

(b) M.Sc. Industrial Chemistry :
The basic objective of the course is to generate and channelise potential manpower for the Research and Development division of the Chemical Industries. The course consists of the basic knowledge of polymers, Paints and Pigments, Spectroscopy, Asymmetric Synthesis, Industrial Chemicals, TQM, IPR, Technology and R&D management, Biochemicals, Medicinal drugs, etc. to provide deep insight about the chemistry involved in the industrial products. The papers on IPR, TQM and R&D management will equip students about latest need of industry. The Practicals have been so designed to provide direct insight about the equipments and processes used in chemical industries. We are already conducting a course pertaining to the marketing of Fine chemical and Pharma Products. We have 100% Placement rating and very good rappart with industries. With industrial chemistry we want to full fill 21st century need of industry and hope with very high placement rating.
Eligibility: B.Sc. with Chemistry/Biochemistry/Industrial chemistry/Chemical. Minimum Percentage of marks is 50% of Jiwaji University or any other university/Deemed university/Institute recognized by the university.

Available Seats Open : 20, Paymet = 15, NRI = 05
Mode of Selection : Please See General rules.
Contact Person: Dr. D.D. Agarwal, Coordinator

INFRASTRUCTURAL FACILITIES
It includes all the amenities for the purpose:
*Well equipped Building *Audiovisual lab * Sophisticated computer lab
*Separate Library & Reading Room *State of art furniture
Course Structure
It will have following specialization:
1. Fine Chemicals (Group-A)
2. Pharmaceuticals (Group-B)
Ist Semester IInd Semester
Elective Group - A Elective Group -A
Analytical Chemistry-I Unit Process in Chemical Industry
Polymer Science-I Synthetic Approach to Org. Syn.
Paints & Pigments Polymer Science-II
Adv. Physical Chemistry Lab-I & Lab - II
Lab-I & Lab - II
Elective Group - B Elective Group - B
Analytical Chemistry-I Unit Process in Chemical Industry
Microbiology Medicinal Chemistry -II
Biochemicals Pharmaceutics
Anatomy & Physiology Lab- I & Lab - II
Lab-I & Lab - II
IIIrd Semester IV Semester
Elective Group - A Elective Group - A
Spectroscopy Catalysis
Polymer Science- I.P.R. & R.D. Management
Asymmetric Synthesis Industrial Chemicals
Photo Chemistry & Pericylic Total Quality Management
Reaction Lab-I
Industrial Training & Project Viva Lab-II
Elective Group - B Elective Group - B
Medicinal Chemistry - II I.P.R. & R.D. Management
Clinical Pathology Medicinal Chemistry-III
Asymmetric Synthesis Medicinal Chemistry-IV
Photo Chemistry & Pericylic Reaction Total Quality Management
Industrial Training & Project Viva Lab-I & Lab - II

OUR ALUMNI IS PLACED AT

1. Hindustan Ciba G. Ltd. 8. Sun Pharma Ltd.
2. Ranbaxy-Solus Pharma 9. Morepan Laboratories
3. Hindustan Latex Ltd. 10. Dr. Reddy’s Laboratories
4. Cipla Ltd. 11. Hoechost Pharma Ltd.
5. Cadila Healthcare ltd. 12. German Remedies Ltd.
6. Core Healthcare Ltd. 13. American Remedies Ltd.
7. Glaxo Pharma Ltd.

FINE CHEMICALS COMPANIES

OTHERS

7. Mc Dowels 4. Pepsi Foods
8. Mohan Mekins 5. Cadbury India Ltd.
9. Agra Beverages Corporation

For more Information about the MBA (Chem Marketing) program, contact;
THE DIRECTOR
DEPTT. OF MBA IN (CHEMICALS SALES & MARKETING MANAGEMENT)
JIWAJI UNIVERSITY, GWALIOR (M.P.)
PHONE: (0751) 2230271

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